The Independent Student Newspaper of Northern Kentucky University.

The Northerner

The Independent Student Newspaper of Northern Kentucky University.

The Northerner

The Independent Student Newspaper of Northern Kentucky University.

The Northerner

Community Journalism: Making a difference

This session was all about how to serve the community better through journalism, and more specifically, social media. I was introduced to Patch, a startup news organization that serves different cities around the country. Each city has a different website and social media accounts and it is tailored to each city’s needs.

Through Patch and the speaker’s tips, I learned that community journalism is about:

  • Being part of a community
  • Don’t just inform people, engage them in social media and news stories: Use Facebook to ask questions and help finding sources and background information.
  • Use social media as a tool: Break news on Facebook, real-time disaster coverage, show appreciation to fans.
  • Have a call to action.
  • Networking: Connect with community organizations, churches, chamber of commerce, people.
  • Just be as involved as you can.

NKU is like a community itself, which is why I think implementing some of these ideas more on our social media sites would work and is a good idea.