Makeup know how

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In the September 2006 issue of Cosmopolitan, the magazine polled 6,000 Maxim readers to find out the truth behind that age-old dilemma, “Do men like makeup?” Guess what – They do! A whopping 82 percent liked the model who was fully made up the best. Thus supporting womankind’s firm belief that men are liars.

But seriously, whether you put on makeup for the men in your life, or just because you’re an avid makeup wearer, learning new things about makeup and getting tips from professionals are helpful, and The Northerner’s up to the task.


Foundation is just that: the foundation of your look. For that reason, making sure you start out with the right color is really important. Regardless of your killer eyeliner, it’ll still look dumb if you look like a tangerine.

Abby Lewis, a Clinique beauty advisor, said that less is more. “Look like you’re not wearing foundation, but still look flawless,” she said.

But how does one wear foundation without looking like it? “Match your skin’s tone to foundation undertones,” Lewis said.

However, that is easier said than done. Finding the undertone of your skin can be tricky. Lewis said you’ll know the shade is right if you apply a small amount from your cheek down to your jaw line, and see if it fades into your skin.

Once you’ve found your color, there are rules for applying foundation. Lewis recommends applying your foundation to the middle panel of the face around the T-zone (nose, forehead and chin), and then spread it out onto your cheeks. You should only use a dime-sized amount of foundation for your entire face.

Avoid the dreaded orange foundation line by matching your foundation to your true color. Yellow skin tones require a neutral undertone, golden skin tones need bronze undertones, and rosy skin tones, pink undertones. “Don’t worry about looking pale with true color,” Lewis said. “Just apply bronzer or darker powder later.”

Emily Weeden, a Northern Kentucky University senior who has worked at Clinique for the last six years, recommends applying liquid foundation with a brush. “Brushes give the real flawless look,” said the business management major. “Rubbing foundation in with fingers could cause wrinkles from pulling, plus brushes use less product, and basically give better coverage.”


Now that you’ve evened out your skin tone, it’s time to put a little color in your cheeks – literally.

“You want to make sure you’re blending very well for that sun-kissed look, which is very in right now,” Lewis said.

Carmindy, from TV’s “What Not to Wear,” recommends a pinky/coral shade of blush, because it looks great on everyone. She also said cheek stains are most natural, last longer, and are great for those who don’t like the “makeup look.”

Another color favorite, regardless of season, is bronzer. Bronzer is great because it takes you from Iceland to Madrid in a matter of seconds. Carmindy’s trick for applying bronzer is fairly simple. Apply on the apples of your cheeks, temples and a little on the forehead, nose and chin.

The final touch for your face is highlighter. Highlighter is basically a shimmery, sheer shade that “highlights” your features. Carmindy applies a highlight shade under the eyebrow, in the tear duct and along the cheekbone. This opens up the eye and defines the cheekbones. The best highlight shades are light pink, white, vanilla, gold, iridescent and champagne.


When it comes to actual makeup application, eyes are the hardest. Anyone can slather on foundation, brush on bronzer or run highlighter under the brow, but how many women do you know who properly apply eyeliner and shadow? Exactly.

First of all, choose your color. Carmindy recommends using eyeshadow shades that are the opposite of your eyes. Basically, if you have light-colored eyes, use deeper shades like brown, and if you have brown eyes, congrats! Any color works on you.

If you need more guidance, Princess Brown, a beauty advisor for Lanc